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The Tata Aria is a crossover SUV produced by Tata Motors of India. Tata Aria was launched on 5 January 2010 atAuto Expo, Delhi, and was launched to customers on 12 October 2010 and priced at 1.5m INR or ($30K to $35K). It is based upon the Tata Xover concept showcased in 2006 Geneva Motor Show. Tata Aria was also a series of concept cars introduced by Tata Motors at Geneva Auto Show 2000.
Tata Aria is a blending of an MPV, Sedan and an SUV. It comes with seating arrangement of three rows and features such as 3D surround sound, dimming roof lamps, in-dash built in GPS, infotainment system, multifunctional steering wheel, dual air conditioning with automatic climate control and cruise control whereas safety features include 6 airbags, ABS and ESP, the chassis frame comprising advanced hydro formed members, a stiffened body cage, and dual zone collapsible steering.
Tata Motors designed the Aria in collaboration with Jaguar-Land Rover (JLR), its subsidiary. It is designed to target both Indian and international markets, the vehicle meets European safety standards.
Its segment-first features for the Indian market, include projector-beam xenon headlamps, electric adjustable and power-folding outside rear-view mirrors, diamond-cut alloy wheels, 2+2+3 (7-seater) and 2+3+3 (8-seater) configurations with flat-folding of the third row, touchscreen GPS navigation system, dual-zone automatic climate control HVAC, rain-sensing automatic front wipers, light-sensing automatic headlamps, reverse proximity sensors, driver information system, phone controls on the steering wheel, and audio system with six speakers. Its safety features include six SRS airbags (two front, four side-curtain;) anti-lock braking system (ABS) with electrical brake-force distribution (EBD), electronic stability program (ESP) with a traction-control system (TCS), front ventilated disc-brakes, and rear non-ventilated disc-brakes.